Things are changing at Apple, but the iPhone hype formula stays the same

It’s become a late-summer ritual: Lines of consumers snake around Apple Inc.’s retail stores on a Friday in New York, San Francisco and all points in between on the first day a new iPhone is available.

source https://finance.yahoo.com/m/9bd278d5-3688-31f8-b0e4-d9a70e6ae429/things-are-changing-at-apple%2C.html?.tsrc=rss

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