NEW YORK/PARIS, Sept 10 (Reuters) – Luxury brands and retailers are increasingly collaborating with celebrities, including style bloggers and Instagram stars, to help design collections and jazz up their wares. The latest example of this is Rihanna, who is set to stage her designer lingerie show for New York Fashion Week on Tuesday to an audience where phones and cameras have been banned. Known for her daring, colorful looks on the red carpet, the Barbadian singer has become an increasingly influential force in the fashion world, and especially so since pairing up with luxury group LVMH to launch a beauty line.

source https://finance.yahoo.com/news/no-phones-please-rihanna-stages-181117172.html?.tsrc=rss