2K announced today that the Company will partner with The Leukemia & Lymphoma Society® (LLS) as part of its WWE® 2K20 global marketing campaign, to support breakthrough blood cancer research to advance lifesaving treatments and critical support for patients and their families. The partnership aligns with 2K’s selection of WWE 2K20 cover Superstar and leukemia survivor Roman Reigns™, while delivering a groundbreaking new platform for awareness, education and support.

source https://finance.yahoo.com/news/2k-announces-global-partnership-wwe-120000800.html?.tsrc=rss