World of Warcraft nostalgia to boost Activision Blizzard: Barron’s

The U.S. financial newspaper said last Monday’s release of World of Warcraft Classic, a repackaging of the first edition of the online role-playing game that was hugely popular in the 2000s, had created substantial buzz in the video games world. Barron’s cited reports of hours-long wait times to log into the game, and quoted Blizzard Entertainment, a subsidiary of Activision, as saying World of Warcraft Classic set a record for launch-day concurrent viewers on Twitch, a platform which hosts live-streams of gamers playing which people can watch. “The business model for World of Warcraft is highly profitable, with a subscription costing $15 a month.

source https://finance.yahoo.com/news/world-warcraft-nostalgia-boost-activision-200919626.html?.tsrc=rss

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