SHANGHAI/SAN FRANCISCO (Reuters) – Tesla Inc has always shown disdain for marketing, with CEO Elon Musk boasting his company does not advertise, instead using the money it would have spent to develop products. Case in point: Wang Yubo, a 30-year-old marketing executive and Tesla car owner, was invited by the company to burnish his driving skills at a Shanghai racing track this month. “I learned how to push my Model 3 to its limits,” said Wang, who writes both enthusiastic and critical blogs about Tesla and occasionally races his car with friends.

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