
Traditional pay-TV services are shedding subscribers because video streaming is more convenient, offers more choice, and, at least for now, a better value. As Netflix (ticker: NFLX), Apple (AAPL), (DIS) (DIS), (CMCSA)(CMCSA), and other heavyweights battle it out, the best way to play streaming is turning out to be upstart (ROKU) (ROKU). The company’s combination of hardware and software enables consumers to watch content streamed over the internet.