EL PASO, Texas, Aug. 20, 2019 /PRNewswire/ — Today, a new era of college football begins as Kellogg’s Frosted Flakes® is announced as the title sponsor of the newly-named Tony the Tiger® Sun Bowl. The postseason contest will feature a power-five matchup between members of the ACC and Pac-12 at the Sun Bowl in El Paso, Texas, on Dec. 31, 2019, and will be televised for the 52nd consecutive year on CBS. The agreement between the Sun Bowl Association and Frosted Flakes® was brokered by Denver-based Impression Sports & Entertainment.
source https://finance.yahoo.com/news/tony-tiger-claims-sun-bowl-202900137.html?.tsrc=rss